For about the past week or so, I have passed by posters at
Walmart of J.K. Rowling’s latest book The Vacancy. The posters are on those
obstructions at the front entrance that do double duty, sensing merchandise
with those little electronic cards that need be turned off after the purchase.
Otherwise, they go whoop, whoop, whoop and everyone thinks you’re shop lifting.
Let me say the cover image on the
poster struck me as a bit bland. In
reality I may never have given it a second thought if not for J.K. Rowling’s
name plastered across the top. Otherwise
I may have missed the big orange rectangle with a black X on it. After passing
the display a few times, I finally resolved to look it up at Amazon.
First thing that struck me was the price. An author’s published level determines the
book's cost. For Kindle, self-published
authors stay in the $0.99 to $2.99 range.
Yeah, some may go a bit higher. Books from publishers usually run
higher, although most cap around the $9.99 mark. Again, we’re talking
Kindle. Well known authors run a bit
higher. John Grisham at $12.99. Tom
Wolfe at $14.99. Barbara Kingsolver at $14.99, too. Rowling’s book is set at
$17.99. And that may have been lowered
as one reviewer indicated she paid a whopping $21 for her Kindle edition. BTW, Amazon indicates the list price at
$35. I guess with the name and fame
comes a higher price to stay in the game.
What struck me right away was the disproportionate number of
1-star reviews. At the time of writing this blog, the count was at 32 1-star
reviews to 24 5-star reviews. In fact the total count of 1 and 2 star reviews
outnumbers the 3, 4 and 5 star reviews combined (42 to 38). I read through some of the reviews and people
make good points about why they don't like the book. The forums on Amazon
do not do much better, although perhaps one person said it best: “Were you
honestly expecting this to be Harry Potter 8?”
Needless to say the book holds the #1 spot on the Kindle top 100.
So, does this convince me not to read it? Not at all. I’ll make up my own mind. Will I plunk down $17.99 for it? Nope. I’ll check
out the local library and borrow a copy.